Enchanted forests. Evil step-mothers. Strange, wondrous creatures. At a certain age, isn't it time to put away such childhood fantasies? Damaged but beautiful bail bondswoman Emma Swan (Jennifer Morrison) thinks so. Tough yet troubled, she has no time for fairy tales. But when a child from her past (Jared Gilmore) finds her and takes her to Storybrooke, a town harboring fairy tale characters lost in time, Emma must consider that the unimaginable may be, in fact, closely linked to her life.
Not that is seems that way at first. The inhabitants of Storybrooke don't know they're fairy tale characters. They are living a puzzling, but rather sedate, lives, victims of a curse that has robbed them of their wonderousness. The pilot of this show follows the fairy tale beings as they fight the evil curse, and Emma, who occupies the present, continuously skeptical of the magical events surrounding her.